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MissoulaWeb Changes Name to Modwest
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Missoula, MT - October 17, 2001 - MissoulaWeb, the locally-owned and
operated web hosting company has changed its name to a more
"globally-friendly" title, "Modwest". Modwest offers powerful, affordable web hosting services through their website at http://www.modwest.com.
Modwest's reputation and fast growth in the past year have contributed to an ever-expanding customer base of local, national and global clients. Modwest's new name will help its seasoned team build on its reputation globally to continue to increase its out-of-state relationships.
According to John Masterson, Modwest's VP of Business Development, the name "MissoulaWeb" did not resound as well with out-of-state and foreign customers as it did in Montana. "Our customer surveys in July confirmed our suspicions that we needed a name with more universal appeal," said Masterson.
Steven Sundheim, Modwest's marketing director, is confident the new name will increase sales.
"'Modwest' is simpler to pronounce and spell, and it allows us to continue using our successful branding language. Modwest will increase our name-recognition in general, our global appeal, and improve the word-of-mouth referrals which have been an important advertising channel for us."
Modwest also announced a new assortment of initiatives including hosting plans ranging from $10 to $500 per month. The plans target "individual developers and small to medium-sized businesses."
CONTACT:
John Masterson, V.P., Business Development
Modwest
619 SW Higgins, Suite E
Missoula, MT 59803
Phone: 406-541-4678
info@modwest.com
http://www.modwest.com
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