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Web Hosting Provider Hostway and Vocus Partner on SEO Press Release Service |
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January 21, 2008 – (HOSTEARCH.COM) – Web hosting provider Hostway and public relations management software provider Vocus, Inc. have partnered on a new SEO press release service, it was reported today. The partnership allows Hostway customers to distribute press releases through a new offering called AffinityWire (http://www.valueweb.com/solutionCenter/affinityWire.htm) based on the PRWeb's online press release distribution platform. According to the company, the service “will allow Hostway's large customer base to have access to a vast SEO network, reaching millions of consumers and journalists daily”.
"Regardless of their size, online visibility is critical to the success of any business," explained Vocus, Inc.’s Chief Marketing Officer, Mr. William Wagner. "As a result of our partnership, Hostway's 600,000+ small business and web hosting customers will be able to affordably share the spotlight with even the largest companies."
"AffinityWire can now provide our ValueWeb SMB (http://www.valueweb.com) customers a powerful online press release distribution platform to help maximize their success and visibility in the highly competitive online marketplace," added Hostway’s Vice President of Marketing and Business Development, Mr. John Enright. "We are pleased to partner with PRWeb to offer this easy-to-use service in one central online place along with our Search Engine Optimization and Online Advertising services."
AffinityWire offers direct-to-consumer distribution, SEO and social media tools, podcasts and fully integrated multimedia content in an easily accessible format. Press releases are indexed by major search engines and published on high-traffic news sites including Yahoo News and Topix as well as distributed through PRWeb's over 2 million custom RSS feeds and email alerts to over 34,000 opt-in journalists, bloggers and consumers.
"Because AffinityWire is transactional - meaning customers pay as they go and only for what they need - it's an ideal model for SMBs who don't necessarily have a big marketing budget, but need to be able to get their news out," added Enright.
Founded in 1998, Hostway’s services include domain name registration, web hosting and ecommerce, colocation, managed dedicated hosting, SaaS hosting, web design and online marketing services to more than 600,000 customers and over 2 million web sites worldwide. The company operates its own data centers and has a “direct presence in 11 countries, 15 worldwide operation centers and more than 700 employees”. |
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